Latest news on Lensbaby products http://www.maxwell.com.au/news/lensbaby.html http://www.maxwell.com.au/news/press_releases/lensbaby_fisheye_2009oct27.pdf Maxwell Sales Tue, 27 Oct 2009 04:00:00 GMT Joby Gorillapod Focus is the latest in a growing, award-winning series of uniquely bendable tripods, engineered to support SLR cameras with larger telephoto lenses or digital video cameras. http://www.maxwell.com.au/news/press_releases/lensbaby_fisheye_2009oct27.pdf http://www.maxwell.com.au/news/press_releases/lensbaby_stepupshade_2009oct27.pdf Maxwell Sales Tue, 27 October 2009 04:00:00 GMT The Lensbaby Step-Up/Shade is a combination 37mm to 52mm step-up ring/lens shade that provides good light and flare blockage as well as a convenient way to use 52mm filters on Lensbaby lenses. The Step-Up/Shade is compatible with all Lensbaby lenses and optics except the Lensbaby Fisheye Optic. http://www.maxwell.com.au/news/press_releases/lensbaby_stepupshade_2009oct27.pdf http://www.maxwell.com.au/news/press_releases/lensbaby_softfocus_2009oct27.pdf Maxwell Sales Tue, 27 October 2009 04:00:00 GMT The Soft Focus Optic is part of the Lensbaby Optic Swap System, for use with Lensbaby’s Creative Effects SLR camera lenses, the Composer®, Muse® and Control Freak™. The Soft Focus Optic allows photographers to turn their Lensbaby SLR lens into a soft focus lens by swapping out the installed optic and dropping the new Soft Focus Optic into the lens. http://www.maxwell.com.au/news/press_releases/lensbaby_softfocus_2009oct27.pdf